It’s a well known fact that people will figure out ways to inject sex and kink into almost any possible situation. If people like X and people like sex, so how much better would X+sex be?
The latest example of this is a type of online videogame known as shooters and, as this article explains, one specific one known as Overwatch. Characters typically play as either destructive ‘tanks’ (taking and dishing out damage) or healers (helping the tanks stay alive). So some kinky gamers have created a D/s dynamic with the tanks as dommes and the healers as service submissives. The game is still played in the normal way as a shooter, but the dynamic is overlaid onto the player interactions. The article makes some pretty broad and possibly inaccurate generalizations about BDSM terminology, but it seems to capture the spirit of the thing pretty well.
Personally I’m not much of a fan of multi-player shooters. I prefer games with complex plots that I can play with a glass of wine in hand. But I do admire the ingenuity of people who liked the game and figured out how to mix D/s into it.
Unfortunately not ever combination of D/s and videogames is so ingenious. This is an incredibly dumb advert from the 90’s. It’s from the time when the people developing the ads had no idea about games, and therefore simply threw together whatever random elements they thought would appeal to teenage boys.